The Vampire Diaries is a social TV juggernaut, and the May 15 finale was no exception. Our Lost Remote infographic this week provides a glimpse into how fans felt about the last Vampire Diaries episode of season five. The Vampire Diaries universe has seen quite a shake-up over the last season. The transformative events in the finale elicited nearly 46,000 emotional reactions on Twitter the evening it aired. In fact, The Vampire Diaries finale was a historic moment for Mashwork:
We've been using Canvs to analyze social TV data for more than a year, and this is the first time we've seen a scalable pool of "crying" conversation.
The audience was so moved that 16% Tweeted they were crying and another 11% expressed general sadness. This sadness wasn't a surprise as two beloved characters appear to have died (you never really know with The Vampire Diaries), but the fervor of audience emotion is a testament to the storytelling prowess of the show's creators.
The infographic below tells you more about the show and its audience, and you can always read more at Lost Remote.