Canvs works alongside some of the biggest traditional, digital, and talent agencies in media today to empower their clients to meet their campaign objectives.
Understand emotional trends to audience personas in order to make more informed spends
Determine which Emotions are most closely associated with your clients' campaign objectives
Allocate your marketing mix based on emotional response
Take social listening to a more nuanced, in-depth level by understanding what emotions resonate about your clients
Measure the effectiveness of integrated campaigns
Optimize your campaign based off the differentiating aspects of your content's emotional resonance
Evaluate which content & campaign types consumers are more inclined to react to vs others
Dive deep on the emotions that are resonating about your campaign's content
Measure the trust between your client and your audience by reporting on the most frequently used emotions
Look who's showin' us the love
CURIOUS HOW YOU CAN LEVERAGE EMOTIONAL REACTIONS?
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